Friday, October 8, 2010

The branded eye ware(wear)

The last post was about RayBans.
How do you find out the imitations from genuine.That's a professional secret.Are you interested?
I recollect a practical incident happened in my career.
In 1987,a regular customer bought a Ray-Ban Changeable sunglasses.These particular sunglasses have different names in the market.Some sect says Day&Night.Others calls it Automatic.Some nationals named it Photomatic etc.
That customer who bought a Ray-Ban Changeable sunglasses, returned after 3 days and blaming me that I am a liar.
I cooled him down and asked humbly what's the matter.For what you are blaming me.
What he said was, after buying the Day&Night glasses, he went straight to his room in the night,switched off  the lights closed all the doors, made the room the darkest, and put the Day&Night glasses on to have a night vision. But he could see only black darkness.That's the point.
After hearing his statement it's my turn to catch my stomach to stop laughing.
Then whith the height of patience I explained what's day and night.
see my next post
thanks

Monday, October 4, 2010

the brands

About Brands.
In the beginning the spectacle frames were made from leather and wood. That was, say in1300AD. Just imagine wearing a spectacle frame solely made of leather and wood.
To keep the tradition intact The Incredible brand Ray-Bans made a product called Ray ban Leathers. They used to come in Aviator styles. It is an Visual Treat to both, the wearer and onlooker.
for images search Rayban leathers in google search.
In 1980s when we are the agents of Ray ban sunglasses,
It was a treat to look at the Exclusive Ray-Ban showcases
with different colored frames (Gold,Black Chrome(black
metal)and Silver).Then the lenses. Variety of colors like
green dark, changeable, gray changeable , G15,brown,
brown changeable, silver (mercury)coated, so on.
I am talking about Aviators only.
No comparison to that quality. They were absolutely glass
lenses which were toughened.
By the time passes, Market expanded, outlets increased,
dumping of imitations started.